The Asian fashion industry has gained immense popularity due to its elegance and unique style. It is the greatest clothing market that offers extensive business opportunities.

Retailers from all over the world can source quality garments from Asian suppliers. However, size variation is a huge challenge for retailers who want to source Asian fashion brands for the Western market.

Converting the Asian to US sizes can help retailers expand their business and tap into wider markets. In this blog post, you’ll explore the conversion of Asian sizes to US sizes. So, let’s dive into it.

Why You Should Convert Asian Sizes to US Sizes?

Converting Asian sizes to US sizes is a common practice for retailers who source their products from Asian countries, like China or Japan. Here are some reasons for converting Asian sizes to US sizes:

Growing Business

Asian countries are the best manufacturers of garments. They have effective manufacturing facilities that offer the best quality products at cheap prices. Numerous Western retailers source wholesale clothing items from Asian countries. It enables them to expand their profit margins and grow their business.

However, the size standard of different countries varies. When US retailers source clothing from Asian countries, they need to convert the sizes to help their customers conveniently purchase the right fit.

Minimizing Product Return

Online stores and e-commerce sites are the best platforms for businesses to reach more potential customers and boost sales. However, the size variation makes it daunting for customers to pick the right size without physically trying on the clothes. They might return the product if the size is inaccurate. According to a survey by Statista, about 38% of people in the US have returned online purchased clothes in 2021 as they can’t fit in.

The returned products pose a significant financial burden to your business. The processing fees and additional costs of returned items can affect your business’s bottom line and minimize your company’s ROI. The accurate conversion minimizes the chances of return, saving you a lot of money.

Improve Customer Loyalty

A strong customer base is crucial for a sustainable business. Inaccurate sizing can lead to frustration and inconvenience. The customers might avoid purchasing from your store after having a bad experience. Moreover, they might upload negative feedback online, damaging your reputation and reducing your customer base.

To avoid customer dissatisfaction, retailers need to convert the sizes to help customers choose the right size. It minimizes inconvenience and builds trust among the customers. It also offers a good shopping experience to the customers, encouraging them to make multiple purchases from your store.

Meeting Size Expectations

Asian clothing sizes are different than US sizes due to the variable body proportions of people of various countries. Smaller-fitting Asian clothes can’t meet the size expectations of Western consumers. To meet the size expectations of US customers, retailers need to invest in converting the sizes. It helps build your brand reputation and close more deals.

 

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How to Convert Asian Sizes to US Sizes?

The sizing standards also vary even in different countries. Making them fit for the US market requires a keen understanding of the sizing standards of various Asian countries. Here are some ways to convert Asian sizes to US sizes:

Consulting Manufacturers

The best way to convert Asian to US sizes is through contacting your manufacturer. Various Asian manufacturers and suppliers understand the need to convert Asian to US size. They can offer you a conversion chart, allowing you to convert the sizes conveniently.

Various wholesale sellers on e-commerce sites offer you guiding charts in the product description. Such charts contain the comparison of sizing standards of various countries. They enable you to choose the right sizes for your market. If you can’t find the Asian to US conversion chart from any supplier, switch to another trusted supplier. Opt for suppliers who have experience working with US clients, as they can better cater for your needs and offer you the right sizes for your business.

Manual Conversion

If you don’t want to rely on your supplier’s conversion chart, you can go with manual conversions. It is another effective way to determine the accurate sizes of various products. Request your suppliers for samples and measure the products in your store. By measuring the sizes of sample products, you can create a sizing guide according to your market standards.

You can display the comparison charts on your website or in product descriptions of products on e-commerce platforms for customers’ convenience. You can also train your employees to guide customers to pick the right fit while selling in-store.

Use Size-Conversion Apps

Leveraging automated solutions can significantly boost your business. Apps can streamline your business operations, allowing you to cater to your customer’s needs. Various mobile apps have been developed to help you convert Asian sizes to US sizes.

Some of these apps require you to provide your body measurements. It offers you various products based on your measurements. Some apps offer you a guiding chart containing your right size according to the sizing standards of various countries. Accurate sizing recommendations can improve your customer’s loyalty and accelerate your business growth.

Integrating a reliable size-conversion app in your website or online store enables you to assess your customers. However, choosing the right app also requires thorough research. Search various available apps for size conversion, test them and check their reviews before picking the right one for your online platforms.

 

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Asian to US Conversion Chart

When converting Asian to US sizes, you need to understand that the sizes vary for men, women, and kids. The following Asian to US size charts will help you learn the conversion process to find the right size for your needs:

Asian to US Size Conversion for Men’s Clothing

Here is a list of men’s clothing sizes from various countries to help you purchase the right size of men’s clothing for US consumers:

International	US	China	Japan	Korea
XS	14		S / 36	90
XS	14.5		S / 37	90
S	15	165 / 88-90	M / 38	95
S	15 – 15.5	165 / 88-90	M / 39	95
M	15.5 – 16	170 / 96-98	L / 40	100
M	16	170 / 96-98	L / 41	100
L	16.5	175 / 108-110	L, XL / 42	105
L	17	175 / 108-110	43	105
XL	17.5	180 / 118-122	44	110
XL	17.5	180 / 118-122	44	110
XXL		185 / 126-130
XXL		185 / 126-130

 

Asian to US Size Conversion for Women’s Clothing

The following chart shows the sizes for women’s clothing according to the sizing standards of various countries.

International	US	China	Japan	Korea
XS	4	160-165 / 84-86	S / 36 / 5	44
XS	6	160-165 / 84-86	S / 36 / 7	44
S	8	165-170 / 88-90	M / 38 / 9	55
S	10	165-170 / 88-90	M / 38 / 9	55
M	12	167-172 / 92-96	L / 40 / 11	66
M	16	167-172 / 92-96	L / 40 / 11	66
L	18	168-173 / 98-102	L, XL / 42 / 13	77
L	20	168-173 / 98-102	L, XL / 42 / 13	77
XL	22	170-176 / 106-110	XXL / 3L /15	88
XL	24	170-176 / 106-110	XXL / 3L /15	88
XXL	26		4L /17
XXL	28		5L /19

 

Asian to US Size Conversion for Kid’s Clothing

If you want to source kid’s clothing from Asian countries for US customers, the following size charts can help you convert the Asian size to US size:

International	US	China	Japan	Korea
XXS	4	105	100	7
XS	5	115	110	9
S	6	115	110	9
S	7	125	120	11
M	8	125	120	13
M	10	135	130	13
L	12	145	140	15
XL	14	155	150	17
XXL	16	165	160	17

 

Asian to US Size Conversion for Men’s Shoes

If you want to sell men’s shoes sourced from Asian countries, the following conversion chart can assist you choose the right size:

US	Japan	China	Korea	India
0.5	19	32	190	0
1	19.5	32.5	195	0.5
1.5	20	33	200	1
2	20.5	33.5	205	1.5
2.5	21	34	210	2
3	21.5	34.5	215	2.5
3.5	22	35	220	3
4	22.5	35.5	225	3.5
4.5	23	36.5	230	4
5	23.5	37	235	4.5
5.5	24	37.5	240	5
6	24.5	38	245	5.5
6.5	25	39	250	6
7	25.5	39.5	255	6.5
7.5	26	40	260	7
8	26.5	40.5	265	7.5
8.5	27	41	270	8
9	27.5	41.5	275	8.5
9.5	28	42.5	280	9
10	28.5	43.5	285	9.5
10.5	29	44	290	10
11	29.5	44.5	295	10.5
11.5	30	45.5	300	11
12	30.5	46	305	11.5
12.5	31	46.5	310	12
13	31.5	47	315	12.5
13.5	32	47.5	320	13
14	32.5	48.5	325	13.5
14.5	33	49	330	14
15	33.5	49.5	335	14.5
15.5	34	50	340	15

 

Asian to US Size Conversion for Women’s Shoes

If you want to source women’s shoes from Asian countries for US customers, the following conversion chart can assist you:

US	Japan	China	Korea	India
1	18	31	180
1.5	18.5	31.5	185
2	19	32	190	0
2.5	19.5	32.5	195	0.5
3	20	33	200	1
3.5	20.5	33.5	205	1.5
4	21	34	210	2
4.5	21.5	34.5	215	2.5
5	22	35	220	3
5.5	22.5	35.5	225	3.5
6	23	36.5	230	4
6.5	23.5	37	235	4.5
7	24	37.5	240	5
7.5	24.5	38	245	5.5
8	25	39	250	6
8.5	25.5	39.5	255	6.5
9	26	40	260	7
9.5	26.5	40.5	265	7.5
10	27	41.5	270	8
10.5	27.5	41.5	275	8.5
11	28	42.5	280	9
11.5	28.5	43.5	285	9.5
12	29	44	290	10
12.5	29.5	44.5	295	10.5
13	30	45.5	300	11
13.5	30.5	46	305	11.5
14	31	46.5	310	12
14.5	31.5	47	315	12.5
15	32	47.5	320	13
15.5	32.5	48.5	325	13.5
16	33	49	330	14
16.5	33.5	49.5	335	14.5
17	34	50	340	15

 

Asian to US Size Conversion for Kid’s Shoes

If you want to source kid’s shoes from Asian countries for the US market, you can use the following conversion chart:

US	Japan	China	Korea	India
0.5	8	15	90	0
1	8.5	15.5	95	0.5
1.5	9	16	100	1
2	9.5	16.5	100	1.5
2.5	10	17	105	2
3	10.5	18	110	2.5
3.5	11	19	115	3
4	11.5	19.5	120	3.5
4.5	12	20	125	4
5	12.5	20.5	125	4.5
5.5	13	21	130	5
6	13.5	21.5	135	5.5
6.5	14	22.5	140	6
7	14.5	23	140	6.5
7.5	15	23.5	145	7
8	15.5	24.5	150	7.5
8.5	15.5	25	155	8
9	16	25.5	160	8.5
9.5	16.5	26	160	9
10	17	27	165	9.5
10.5	17.5	27.5	170	10
11	18	28	175	10.5
11.5	18.5	28.5	175	11
12	18.5	29	180	11.5
12.5	19	30	185	12
13	19.5	30.5	190	12.5
13.5	20	31	195	13
1Y	20.5	31.5	195	13.5
1.5Y	21	32.5	200	1
2Y	21.5	33	205	1.5
2.5Y	21.5	34	210	2
3Y	22	34.5	215	2.5
3.5Y	22.5	35	220	3
4Y	23	35.5	220	3.5
4.5Y	23.5	36.5	225	4
5Y	24	37	230	4.5
5.5Y	24.5	38	235	5
6Y	25	39	245	5.5

 

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Best Practices for Converting Asian Sizes to US Sizes

An accurate Asian-to-US sizing chart is necessary to improve customer satisfaction. Implementing the right practices can assist in size conversion and minimize returns. The following are some of the best practices you should follow while sourcing Asian products for US consumers:

Create an Accurate Sizing Chart

Accuracy of the sizing chart is crucial for customers to get their perfect sizes. Displaying a sizing chart containing the sizing of a particular region might not help customers. However, investing time to create a comparison of various sizing standards can prevent customers from confusion while ordering a product from your store. Make the chart clearly visible on your website or online store.

Add Size Recommendation

Some clothing requires additional sizing recommendations to understand the fitting. Put some effort into guiding your customers to pick the right size. Add some additional description of the product, such as run-large, run-small, or true to size. These terms allow customers to determine which size will fit them despite the different sizing standards.

Establish a Strong Partnership with Your Supplier

Choosing a trusted supplier is necessary when sourcing products from Asian countries. A reliable supplier ensures consistent sizing tags on various products. Communicating your business requirements to suppliers can also help you source the right product sizes. You can also ask for product specifications for various products to accurately convert the sizes.

Incorporate Customer Feedback

Asking customers to leave feedback can also help your business. It is an effective way to learn about the discrepancies in the sizing chart. Positive customer reviews encourage potential buyers to purchase from your store. It also enables new customers to pick the right size by reading the experience of previous customers.

Provide Size-Conversion Assistance

Customer support channels are a great way to offer additional assistance to customers. Support channels guide customers to find the right size according to their measurements. Customers can consult your support team to gauge which size will fit them. It also shows customers your commitment to assisting and providing the best services.

Offer Multiple Sizes

Offering a single standard size is one of the worst practices while running a retail company. Various Asian suppliers offer free-size clothing options. Such products are suitable for the Asian market. However, these sizing options don’t work for US consumers as Asian-sourced clothing is smaller. Go with multiple sizing options, like small, medium, large, or extra-large. Offering custom sizes is also an excellent way to cater to various customers’ demands.

Make Accessible Size Charts

Size charts can help your business only when your customers can use them. Your customers might not find the chart if you have placed them on random pages of your website. Incorporate it with every product.

Moreover, make the charts clear. If the chart size is too small or blurred, the customers can’t use it. For a hassle-free shopping experience, add visible size charts on your website so customers can check their sizes easily.

 

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FAQs

What is XL in Asian size to the US?

Asian sizes are smaller compared to US sizes. An XL in Asian size is equivalent to a large size in the US. However, to choose the right fit, you also need to consider the sizing standards of that particular Asian country.

What size is Asian 36 in the US?

The Asian 36 size corresponds to the medium size in the US. 38 Asian size is also considered as a medium for US consumers. However, the sizing options vary greatly for men, women, and kids. Consult with your supplier to understand the size of each product.

What shoe size is 40 in the US from China?

When you are sourcing products from China, you should consult the supplier. Ask them to provide a conversion size chart to help you choose the right sizing. A 40-shoe size in China is equivalent to 8.5 size in the US.

What is 38 waist size for men in the US?

Converting Asian to US sizes requires a guidance chart. Various suppliers have different sizing systems. Generally, 38 waists for men are considered medium size in the US.

Conclusion

Asia is a vast market and offers a huge variety of all types of products. It is also an excellent place to source exclusive wholesale garments and other products.

Converting Asian sizes to US sizes can help you introduce unique styles to the Western market. However, inaccurate conversion can negatively impact your business. If a product does not fit the customer, they might return it. Too many returns can damage your company’s reputation.

So, invest some time to convert the size according to the US sizing standards. This conversion will surely help you satisfy your customers and minimize returns.

If you want to source reliable Asian products, MoerSourcing can help you with that. Our experts can help you find trusted manufacturers from China. They have connections with various manufacturing facilities and enable you to get quality wholesale products at the best rates.

CONTACT US NOW to get started.